Basic Course Information Catalog 2012-2013 [ARCHIVED CATALOG]
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GEB 1011 - Introduction to Business3 hours Lecture, 3 credit(s)
Lower-Division College Credit
Prerequisite(s): Placement at the college level or completion of required college preparatory courses in reading and writing courses
Course Description:
This course examines the role and function of business enterprise within an economic framework. This course analyzes the interrelationships of management, marketing, production, and finance. This course helps the student select his or her field of business specialization and also provides a foundation for advanced courses in business. This course may include field trips. This course is also offered in Honors format. For Honors Program sections, Honors Program permission is required.
Academic Dean’s Contact InformationLAKELAND DEAN’S OFFICE: LLC 2255 PHONE: (863) 297-1024
WINTER HAVEN DEAN’S OFFICE: WSC 101 PHONE: (863) 297-1020 Polk State College Mission and OutcomesPolk State College is a quality-driven educational institution, providing access to affordable associate and baccalaureate degrees, career certificates, and workforce development programs, delivered by diverse, qualified faculty and staff who are committed to student learning and achievement through the consistent practice of collaboration and focus on excellence. In line with this purpose, Polk State College’s AS programs develop competence in career areas. A primary focus of this course is the development of competencies related to the following program learning outcome(s):
1. Use proper business terminology and practice in oral and written communication.
Course Objectives:
At the conclusion of this course the student will:
1. Describe different economic systems and outline the fundamentals of capitalism.
2. Identify three major forms of business ownership and point out advantages and disadvantages of each.
3. Define small business, including franchises and explain their importance to the economy.
4. State the major areas of business law and identify common ethical problems encountered in business.
5. Distinguish four types of business operation and the important roles that accounting, financial and information resources play in their success.
6. Explain different ways of organizing and managing a business enterprise.
7. Utilize appropriate business terms and phrases in discussing all major aspects of a business organization.
8. Show the relationship of a company’s marketing activities and customer satisfaction to its ultimate success.
For Honors Program sections, the following Course Objectives also apply:
9. Demonstrate a deeper understanding of discipline content as a result of participating in cultural events, service-learning or discipline-related professional experiences.
Course Content:
1. Economic Systems
a. Factors of Production
b. Types of Economic Systems
2. U. S. Economic System
a. Markets, Demand and Supply
b. Private Enterprise and Fundamentals of Capitalism
3. Evaluating Economic Systems
4. Historical Perspective of Business in the United States.
5. Types of Business Organizations
a. Sole Proprietorships
b. Partnerships
c. Corporations
6. Conducting business Legally and Ethically
a. Sources of law
b. Categories of Law
c. Contracts:
Legal Requirement
Remedies for Breach
7. Business Organization
a. Benefits of Strategic Planning
b. Functions and Skills of Managers
c. Characteristics of Organizations
d. Basic Principles:
1. Unity of Command
2. Span of Control
3. Authority and Responsibility
4. Impact of Corporate Culture
8. Entrepreneurships and Small Business
a. Define Small Business
b. Major Contributions
c. Types of Enterprise
d. Franchising
9. Leading Employees and Managing Human Resources
a. Different Managerial Styles
b. Workforce Diversity
c. Major Activities of Human Resource Function
d. Job Relatedness Criteria and Person Job Matching
10. Accounting and Information Systems
a. Major purposes of Accounting
b. People who use Accounting
c. The Four Financial Statements
d. Broad areas of Accounting Specialization
11. Marketing Processes
a. Essential Analysis
b. Marketing Defined
c. Goals of Marketing
d. Types and Purposes of Different Methods of Promotion
12. Risk Management
a. Definition
b. Types of Risk
c. Methods of Dealing with Risk
Textbook and Other RequirementsTextbook information is provided in the course syllabus, at the campus bookstore, and on the campus bookstore website at: www.efollett.com.
The Gordon RuleThis is not a Gordon Rule course.
Student HelpThe professor is available for help during posted hours and by appointment during other non-class hours. Students are encouraged to seek assistance from the professor. To further the educational process, the campus Learning Resources Centers, comprised of the Teaching/Learning and Computing Center (TLCC) and library, are available for student use. Each resource provides qualified staff and up-to-date equipment and facilities to promote students’ academic success. The TLCC provides tutoring services, computing resources, and other instructional support. The library provides information resources, individual and group study space, research assistance, information literacy instruction, and computing resources. Each facility provides free wireless access to the Internet. Polk State College Library and TLCC hours of operation and tutoring schedules are posted at each facility and on the Polk State College website.
Withdrawing From a CourseStudents may officially withdraw from course(s) during any given term, provided they follow the appropriate policy and procedure. Following the conclusion of the Drop/Add Period, a student may officially withdraw without academic penalty from any credit course, provided he or she has submitted the appropriate forms to the Student Services Office no later than the published deadline. The published deadline reflects approximately (but no more than) 70% of the term, based upon the course’s scheduled duration. It is the student’s responsibility to submit these withdrawal forms; failure to do so may result in a grade of F in the course. Under the Forgiveness Policy, a student is allowed only three attempts in any one course: one initial enrollment and two repeats. A student is not allowed to withdraw from a third course attempt. Limited admission programs may have specific guidelines regarding withdrawing from courses that vary from this policy. Please see the student handbook for that program for more information. If a student stops attending class, the grade earned, usually an F, is assigned and posted. Prior to withdrawing from a course, the student should consult with the Financial Aid Office to determine what impact, if any, withdrawal from the course will have on his or her financial aid status. A student cannot use course withdrawal to avoid academic dishonesty penalties. A student who has been penalized for academic dishonesty in a course is not eligible to withdraw from the course.
Repeating a CourseUnder the Forgiveness Policy, a student is allowed only three attempts in any one college credit course: one initial enrollment and two repeats. Under certain circumstances, a student may petition to repeat a credit course beyond the three attempts. Limited admission programs may have specific guidelines regarding repeating courses that vary from this policy. Please see the student handbook for that program for more information. The student should be aware that repeating a course may result in a higher course cost. A course cannot be repeated unless the previously earned grade is a D, F, or W (the Polk State College Catalog provides further details regarding this process). Prior to repeating a course, the student should consult with the Financial Aid Office to determine what impact, if any, repeating the course will have on his or her financial aid status.
Academic DishonestyEach student is responsible for his or her work. It is assumed that each student is honest and will abide by this standard; however, in the event that there is an indication or suspicion of cheating/plagiarism, the situation shall be dealt with in accordance with the published College policy. Copies of this policy are available in the Student Services Office. Students should also refer to the course syllabus for more specific information.
Information Technology Access/Use PolicyAll individuals who employ the information technology resources provided by Polk State College (this includes, but is not limited to, telephones, computers, the Polk State College Local Area and Wide Area Networks, and the Internet) must use these resources for academic purposes only. Use of these resources is a privilege, not a right. Inappropriate use can result in revocation or suspension of this privilege.
Equal Access/OpportunityPolk State College is an equal access, equal opportunity institution committed to excellence through diversity in education. The College complies with all state and federal laws granting rights to applicants for admission to the College. Polk State College is committed to the equitable treatment of all students in a learning environment free of discrimination and harassment. Polk State College’s Equity Officer ensures compliance with federal and state laws prohibiting discrimination and sexual harassment. Students who believe they have been a victim of discrimination or sexual harassment should contact the Polk State College Equity Officer, Ms. Valparisa Baker, at 863-292-3602 or vbaker@polk.edu.
Equal Opportunity For Students With DisabilitiesThe College complies with the Americans with Disabilities Act and provides equal educational opportunity for qualified individuals. A student with a disability who requires special accommodations or auxiliary aids under The Americans with Disabilities Act (ADA) should contact the Student Services Office on either campus and speak with the Coordinator of Academic Advising.
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