GEB 4891 - Strategic Planning and Management

3 hours Lecture, 3 credits
Upper-Division College Credit
Prerequisite(s): ECO 2013 or ECO 2023
Corequisite(s): MAN 4504
AA Elective: No
This course emphasizes strategic planning and strategy implementation in an organization. The curriculum presents the skills needed to perform internal and external audits, identify problems, formulate goals and objectives, develop action plans, and evaluate the effectiveness of the outcomes of these plans. Case studies are used to promote decision-making ability.

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