Program: 68085

The Rooms-Division Management Certificate prepares the participant for employment in hotel or resort management, including as a front desk manager or guest relations manager. The content includes, but is not limited to, hospitality organization and function, performance of general hotel duties, front office management, use of a property management system, and effective selling techniques. Credits earned can be applied toward the Associate in Science in Hospitality and Tourism Management degree program.

Program Learning Outcomes (PLOs):
Upon successful completion of the program, the graduate is able to:
PLO 1: Identify the major sectors of the hospitality industry and discuss their interaction.
PLO 2: Formulate and analyze hospitality industry marketing strategies including targeting, positioning, and consumer behaviors.
PLO 3: Discuss the specialized needs of marketing within the hospitality industry.
PLO 4: Explain how effective communication skills are important to success as a hospitality supervisor and describe personal characteristics that affect communication skills.
PLO 5: Describe the organizational structure of various operations within the hospitality industry.
PLO 6: Identify and use principles of legal and ethical supervision practices.
PLO 7: Describe the various operations and procedures within the hotel and resort sector of the hospitality industry.
PLO 8: Demonstrate the leadership and managerial skills required within a service-oriented industry.
PLO 9: Identify risk and safety issues in the hospitality industry.
PLO 10: Demonstrate effective use of information technology skills.
PLO 11: Identify and demonstrate the interpersonal and communication skills relevant to the business environment.
PLO 12: Demonstrate the employability skills required of the hospitality industry.