HFT 2276 - Resort and Hotel Operations Management

3 hours Lecture, 3 credits
Lower-Division College Credit
AA Elective: Yes
This course presents the different hotel and resort departments and how these are interrelated to successfully operate the property. Topics include operations of the different property departments (e.g., front office, housekeeping, food and beverage, catering, marketing and sales, maintenance). Property ownership is also discussed, including corporate-owned, franchise, contract-management, and independently owned properties. Issues in human resources related to high turnover rates in the industry are also assessed. The curriculum places emphasis on marketing and sales, detailing the crucial role of proper target marketing and customer service for success within this competitive industry.

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